write an email (LO4) to Miriam explaining why her business is failing and to make recommendations: Exploring the Business Environment Case Study Assignment, UOL, UK

The Tasks (Assessment Tasks)

• Your task is to write an email (LO4) to Miriam explaining why her business is failing and to make recommendations
  on what business improvements she should implement to save the business. Your email should be no longer than 2000 words, not including references. Your email should help Miriam to understand the following:
• The impact of the current internal and external environment on Bistro Café
• What internal and external environmental factors are having a negative impact on her business? Aim to discuss at
  least 2 internal and 2 external factors.
• What actions can Miriam take to address the internal and external environmental factors you have identified, so that
  they have less of a negative impact on her business?
•  What opportunities could Miriam take advantage of, both internally and externally, of, so that her business recovers
  and thrives?
• Bistro Café's key business functions
•  What issues have you identified regarding the effectiveness of the current key business functions (Finances,
  Operations, Marketing, People?)
• What can Miriam do to make improvements in these functional areas? Ethical issues
• What ethical issues can you identify in the running of Bistro Café?