BUS4011: Audit the marketing environment in which an organization operates, demonstrating knowledge of a range: Marketing Dynamics Assignment, AU, UK

University Arden University (AU)
Subject Marketing Dynamics
  • Audit the marketing environment in which an organization operates,
    demonstrating knowledge of a range of marketing tools and techniques.
  • Describe an existing or potential target market segment for an organization
    that operates within a specific industry
  • Illustrate the extent to which the marketing mix of an organization links to its
    competitive position within a target market segment
  • Effective communication: Communicate effectively both, verbally and in
    writing, using a range of media widely used in a relevant professional context.
    Be IT, digitally, and information literate.

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