Organisational Performance In Automobile Industry – Innovation, Technology and Sustainability

University King's College London (KCL)
Subject Business Management

Objective:

You are working for a consulting organisation and an automobile company has contacted you and requested written advice (report form of 2000 words) on how they could improve organisational performance. You are required to draw on the key themes (Innovation, Technology and Sustainability) to provide the written advice.

Your report should include:

1) Introduction (20%)

400 Words Estimated The organisational context and purpose of the business to set the scene for your report. You should talk about the vision, mission and values of the chosen company.

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2) The main body of the report (50%) – 1000 Words Estimated

  • Examine the various business functions in the organisation exploring their impact on the company, and how their operations can be used for organisational improvement and development.
  • An appropriate use of the subject-related literature and industry-related sources and data to advise the organisation must be incorporated.
  • You should also involve a SWOT analysis to determine the company position in the marketplace and the potential opportunities for expansion while minimising risks and threats.

3) Recommendations (25%) – 500 Words Estimated

Based on the above analysis and findings, provide recommendations. The rationale behind your recommendations should be based on the appropriate literature.

4) Other considerations (5%)

  • Logical structure of the report
  • correct use of referencing
  • language proficiency, and coherence.

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